A fairy (scary) tale…to help you sleep tonight…
Once upon a time…or is that, Along time ago in a Galaxy far far away… …anyway… Their once was a family of Princes who made very special but expensive toys that were unique in the world, but they were so unique and expensive that they could only be purchased by the deep pocket loyal fans of their kingdom, But this was OK as they were the only ones making the special toys, so all was well and they could make whatever they felt like making knowing their loyal fans would gobble up whatever they tossed their way. Then one day across a dark ocean, upstarts and imposers in Far Far Away began producing toys that while not as good as the Princes toys were much cheaper and could be afforded by far more people than just the Princes deep pocket loyal fans. “Huff” said the Princes, “mere imposters! pay them no heed” they cried and continued to produce their beautiful but expensive toys. However as time marched on, the upstarts across the sea began making toys that were as good in quality as the Princes, and far worse began offering a broader range of toys, all at prices less than the Princes toys. Sales began to drop. "Pay no heed to those imposers! The people will come to their senses and will return to our superior toys. But that didn’t happen, and worse the upstarts continued to produce an even wider range of toys. Even their loyal fans began to grumble, “Hey we would like those as well, why cant you make toys like that for us?”. “How dare you question what we decide to offer you” scoffed the Princes. Then some of the loyal fans began secretly purchasing the upstart products, then some began openly buying the upstarts products and telling others that they were OK. Sales dropped more… “Infidels!” “Betrayers!” “They shall be shunned as unworthy!” decried the Princes, and the Princes retreated behind their castle walls deciding to all but ignore the impact of the upstarts from across the dark sea. After several years it was obvious even to the Princes that the upstarts, and their wide range of selection and low prices have eroded their market to share to a paltry level of what is was when they were the sole producer of their toys. Now there were several players all offering toys in direct competition with them, sales had fallen for years, and the debts began mounting, so the Princes decided to open an independent shop in Far Far Away that would compete directly with the upstarts on their own turf. Loyal Retainers were selected and the venture was launched. After a couple years it was apparent that even though the Loyal Retainers could see which way the market was going and how to see a way to regain market share, their pleas to the Princes fell apon deaf ears, the Princes simply could not concieve of the changes being asked, “Compete directly with those, those Upstarts! How demeaning to our reknown history” But the Retainers proposed an alternative, “Let us produce, and market the new toys here in Far Far Away, and you can continue with selling the old line of toys there”. The Princes agreed, and sales of the new toy line took off! However soon after, the Princes found that their debts had climbed so high that those dreaded devils, the Money Changers, began grumbling about payment! “Oh no! What to do? After so many years of falling sales the treasury was almost empty, what to do? The evil Money Changers will take the keys to the kingdom and leave us with nothing!†Their Retainers had a plan, “Give it all to us, now, before the Money Changer can act! That way, we’ll hold onto all the actual product, and if the Money Changer sue, all they will get is an empty shell and then you can eventually join us, here in Far Far Away” “Brilliant” the Princes cried, and gave them all the keys to the kingdom, which was very good, because the next day the Money Changers showed up and demanded their pound of flesh, the Princes cried for mercy before the Grand Inquisitor, who declared that any who could save this company should step forward and would be heard and a decision as to new ownership would be decided. Enter two Dukes from other realms, one Duke wanted to restart the company, the other Duke wanted to take the toys to his realm and sell off all the employees and the factory. The Grand Inquisitor decided to let the first Duke try, after the first Duke reassuring the Inquisitor that he had the backing of several friends to help restart the company. But once he got inside the factory he found that not only were all the toys gone, but the keys to the kingdom needed to restart production were also missing, His friends got spooked and left town, leaving him to face the Inquisitor, "I have nothing to make the toys with, and with my friends gone, nothing to pay with " “Now shall I have to re-decide?” said the Inquisitor. The second Duke was waiting for the prize, when another bidder came into the castle, a fair Baron who promised not only to be able to repay the debts but that he also had access to the keys to the kingdom to restart production! How could this be? Aha! behind the Fair Baron stood the Princes Loyal Retainers from Far Far Away, and with them they held the keys to the kingdom! But the second Duke didn’t like the smell of all this and looked to a associate who held a debt against the Princes to demand payment in full knowing that the Duke couldn’t pay it with the assets on hand. The Inquisitor weighs the issues with a heavy mind…Who to choose?..Who to choose?.. Now kiddies, sleep tight…dont let the bed-dragons bite… Better go put on my asbesto armor and grab my magic sword… 
